Program design and management
Design and refine voluntary green power, carbon offset, and renewable natural gas programs with a market leader.
Program strategy and design
Develop a clear program roadmap that defines product structure, pricing, and customer experience, with support for commission approval.
Customer and market intelligence
Apply our green power participant expertise, benchmarks, and past campaign learnings to understand market potential and develop offerings that excite customers.
Ongoing optimization and refresh
Refine program design and targeting and develop an implementation plan that keeps voluntary programs growing instead of plateauing.
Proven partner for leading green pricing programs
We partner with 6 of the top 10 National Laboratory of the Rockies–recognized green pricing programs, bringing lessons from leading utilities to every engagement.
Build and sustain voluntary programs that perform
Designing or refreshing a voluntary green program means balancing regulatory expectations, internal priorities, and customer needs. We provide:
Roadmaps for new programs with a clear path to executive buy‑in and a plan to move toward self‑funding on a predictable timeline.
Industry insights and historical results on nationwide programs to help assess your potential audience and inform a successful program design.
Audits of current performance and product design, positioning, and marketing recommendations to re-energize stalled programs.